Stop buying leads. Start bidding on actual roofing jobs.
AZ Roof Estimator gives participating roofers access to structured homeowner projects, private bidding, and a full roofing CRM. No monthly fee. No lead fee. The platform gets paid when you win platform work.
Roof measurements
Field photos
Scope notes
Bid requirements
Your sales department can cost you money for weeks before it closes a roof.
Recruiting. Training. Canvassing. Ads. Shared leads. No-shows. Follow-up. Measuring. Proposals. Turnover. None of those things are evil. They are simply expensive ways to find out whether a homeowner is serious.
AZ Roof Estimator is another channel for filling production capacity without buying another pile of names.Pay for a result, not the privilege of chasing one.
The difference is not a prettier lead form. The difference is when the contractor takes on the cost and work.
You decide whether the job is worth bidding.
Win on the whole offer, not one giant price number.
The homeowner can compare materials, underlayment, workmanship coverage, scope, timeline, exclusions, and price side by side. A stronger offer can beat a cheaper one when the extra value is clear.
- Better material choices can be visible.
- Stronger warranties can be visible.
- Cleaner scope and fewer exclusions can be visible.
- Price still matters, but it is not the only thing on the screen.
Standard underlayment
5-year workmanship
Premium underlayment
10-year workmanship
Expanded ventilation
10-year workmanship
Five steps. No shared-lead circus.
Project gets documented
The homeowner moves through the AZ Roof Estimator process and the roof information is organized into a project packet.
You review it
Look at the project before spending sales time on it. Bid the opportunities that fit your company.
You submit a private offer
Price the same documented project and show the homeowner what is included, not just a total.
The homeowner chooses
They compare the complete offers and select the contractor they want. Your contact handoff happens after selection.
You run the job
Contract, deposit, production, photos, documents, and completion can stay inside the same system.
Use it for the work you win here and the customers you already own.
Your outside leads remain your business. The marketplace success fee applies to platform-sourced work, not customers your company brought in independently.
One pipeline for marketplace work and your own leads.
Keep new opportunities, proposals, follow-up, awarded work, and outside customers in one place without paying a separate monthly CRM bill.
The platform makes money when you make money.
No monthly platform subscription. No charge for a homeowner name. No marketplace fee on customers you sourced yourself.
The first three founding contractor positions are set at an 8% success fee on platform-sourced work.
Contractors added after the founding group use the standard 10% success fee on platform-sourced work.
The marketplace fee does not apply to customers your company already earned independently.
Roof job has solar on it? Keep the D&R problem on the roofer side.
Participating roofers can request detach-and-reset pricing through the protected contractor workspace without turning the homeowner into somebody else's sales lead.
Roof scope stays separate. Provider details stay inside the contractor workflow. The roofer keeps the customer relationship.
Good. It should not be.
The marketplace works better when the companies inside it actually want to compete on a documented scope and a complete offer.
You want another source of real opportunities without adding another full-time sales payroll just to find every job.
You can explain why your materials, warranty, scope, and price make sense.
You need guaranteed job volume, exclusive territory, or homeowner contact before they select you.
Your only strategy is to be the cheapest number on the page.
Review the job. Price the job. Win the job. Then pay the platform.
No monthly platform fee. No lead fee. No obligation to bid every project.
Marketplace participation, opportunity volume, and project availability are not guaranteed.